Case Study
E-commerce
HTML & CSSJavaScriptShopify 2.0
The client, a cosmetic brand, has an existing website built on Shopify 1.0 but is facing significant speed issues. They want to upgrade their website to Shopify 2.0 to address these performance problems. Additionally, they require a website revision to enhance the overall user experience and boost their online store's efficiency. The primary objectives are:
Speed Optimization: The client is concerned about the slow loading times on their current Shopify website. They want to improve the loading speed and overall performance to provide customers with a seamless browsing experience and reduce the chances of cart abandonment.
Migration to Shopify 2.0: To take advantage of the newest features and enhancements the updated platform offers, the customer wants to convert their present website to Shopify 2.0. With this relocation, they hope to improve the functioning of their website and streamline their online operations.
The client's main issue was their Shopify website's slow loading time. Poor user experience, higher bounce rates, and missed sales were their main problems. The online store's functionality, performance, and ability to effectively manage products and inventory may all be constrained by the out-of-date Shopify platform.
Speed Optimization: The development team has put numerous techniques into place to address the speed difficulties, including:
Compress and optimize photos to lower file sizes without compromising quality, resulting in quicker image loading.
Minimized the CSS and JavaScript files on the website to minimize their sizes and speed up loading.
Caching: Used server-side and browser caching to cache frequently accessed data and eliminate the need for repeated server calls.
Code Review: Analyzed and upgraded the website's codebase to identify and address performance bottlenecks.
We helped the client migrate easily to Shopify 2.0 with a complete backup
2. The migration process can be managed by the development team using:
Examined Current Setup: Planned a seamless conversion by comprehending the client's website structure, product information, and customizations.
Data Backup and Migration: Data from the present website was backed up and transferred to the brand-new Shopify 2.0 platform.
Theme Selection: Assisting customers in choosing a Shopify 2.0 theme appropriate for their brand and business goals.
Code Update: Any custom code and integrations were modified and updated to ensure compatibility with the brand-new Shopify 2.0 platform.
Testing: The converted website was thoroughly tested to find and address any problems that might have sprung up during migration.
Front-End Development
Shopify Liquid, HTML5, CSS3, JavaScript
Shopify Integration
Shopify 2.0, Shopify Storefront API, Shopify Admin API, Shopify Theme Editor (Online Store 2.0)
Performance Optimization
TinyPNG, CSS & JavaScript Minification
Analytics & SEO Optimization
Google Analytics
Hosting & Deployment
Shopify Hosting, GitHub
40% faster page load times, improving customer engagement and reducing bounce rates.
Enhanced user experience with seamless navigation and a faster checkout process.
Optimized inventory and order management, improving operational efficiency.
Increased conversions and higher revenue, driven by a smoother shopping experience.
Scalable and future-proof platform, capable of adapting to new features and growing traffic demands.
"We came to Lucent Innovation with a slow, outdated Shopify site, and they delivered an efficient, fast, and seamless upgrade to Shopify 2.0. Their team optimized our website’s performance, helping us reduce bounce rates and enhance the shopping experience. Our sales have improved, and the site is now more efficient and easier to manage. We are so grateful for their expertise and support!"
James Roberts
Marketing Manager
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